Explore the History of Popeye
December 8, 1884
A Cartoonist Is Born
Cartoonist and writer, Elzie Crisler (E.C.) Segar, is born in Chester, Illinois.
December 19, 1910
Thimble Theatre Launches
E.C. Segar begins work at William Randolph Hearst’s New York Journal where on December 19 he launches the “The Thimble Theatre” comic strip starring Olive Oyl and Harold Ham Gravy.
January 25, 1926
The First Sunday Issue
On January 25, the initial Sunday episode of “Thimble Theatre” is published and the cast grows to include Olive and Castor’s parents, Cole and Nana Oyl, then Castor’s wife, Cylinda, in 1926.
January 17, 1929
Popeye’s First Appearance
On January 17, E.C. Segar introduces the character Popeye to the “Thimble Theatre” cast with his famous first line — ’Ja think I’m a cowboy?!.
FunFact: Popeye is known as Iron Arm in Italy, Karl Alfred in Sweden and Skipper Skraek or “Terror of the Sea” in Denmark.
August 27, 1929
The Love Affair Begins
On August 27, Olive Oyl steals Popeye’s heart when she mistakenly kisses him on the cheek, starting their long, tumultuous love affair.
1931
Popeye Boosts Spinach Consumption
The spinach industry credits Segar and Popeye with increasing the United States consumption of spinach by 33%!
Fun Fact: Popeye’s canned and fresh spinach has been available for consumption for decades and is still available today! Click HERE to find out more!
April 10, 1932
Wimpy Coins His Famous Phrase
On April 10, J. Wellington Wimpy coins his famous catchphrase -“I’ll gladly pay you Tuesday for a hamburger today.
July 14, 1933
Popeye’s Silver Screen Debut
Popeye makes his silver screen debut in the July 14, 1933 Betty Boop cartoon entitled “Popeye the Sailor”, produced by Fleischer Studios and distributed by Paramount Pictures. Popeye was originally voiced by William Costello and later by Jack Mercer. Popeye’s first animated appearance also introduces his theme song, “I’m Popeye the Sailor Man,” composed by Sammy Lerner, giving birth to Popeye’s most famous line “I’m strong to da finich ‘cause I eats my spinach”.
July 24, 1933
Popeye Finds Swee’Pea
On July 24, Popeye finds the “infink” Swee’Pea on his doorstep and decides to adopt him.
September 12, 1933
Bluto Enters the Scene
On September 12, Popeye first encounters “Bluto the Terrible.” Bluto was later adapted into animated form by Fleischer Studios in 1933. Bluto is also known as Brutus.
1933-1942
Popeye Gets His Own Cartoon Series
“I Yam What I Yam” is the first cartoon in the Popeye series produced by the Fleischer Studios and distributed by Paramount Pictures between 1933 and 1942. Popeye was one of the most popular cartoon stars from the 1930s through the 1960s with 600+ Popeye cartoons in existence.
1935-1938
Popeye Is On The Radio
The Popeye the Sailor radio program airs 15-minute episodes three times a week. Supporting voices included Detmar Poppen as Popeye, Olive Lamoy as Olive Oyl, Charles Lawrence as Wimpy, Jackson Beck as Bluto and Mae Questel as Swee’Pea.
March 16, 1936
Jeep Arrives
On March 16, Olive Oyl’s Uncle Ben gives her a gift – a pet named Eugene the Jeep — a mysterious, magical animal he found in Africa.
1937
Popeye Is Honored For His Positive Influence
Spinach Capital of the World, Crystal City, Texas, erects a statue to honor E.C. Segar and Popeye for their influence on America’s spinach eating habits, making Popeye one of the first cartoon characters ever immortalized in public sculpture.
1941
Popeye Enlists in The U.S. Navy
“The Mighty Navy” is the first of several war-related cartoon shorts starring Popeye. This is the first time Popeye appears in an all-white uniform.
Read More1942-1947
Famous Studios Begins Production
Popeye’s animated adventures are produced by Famous Studios.
Read MoreFebruary 1948
Popeye Gets His Own Comic Book Series
In February, Dell Comics publishes Popeye’s first comic book series, written by Bud Sagendorf. Later comic series were published by Gold Key, King Comics, Charlton Comics and Whitman Comics.
November 27, 1957
Popeye’s Debut in Macy Thanksgiving Day Parade
On Thanksgiving Day, 1957, a 56-foot-tall Popeye balloon soared through New York City. He continued to wow the parade’s onlookers for the next ten years, his last year being 1968. The balloon was created by Goodyear engineer William Ludwick and draftsman Jack Grisak of Goodyear Tire and Rubber’s Aviation Products Division.
1960
A New Popeye Cartoon Series Is Created
King Features Syndicate produces a new series of cartoon adventures entitled Popeye the Sailor for TV syndication.
Read More1961
Saturday’s Popeye
Andy Warhol debuts the concept of “pop art” in 1961 with a collection of paintings including a piece entitled, Saturday’s Popeye.
Summer 1961
Popeye By Lichtenstein
Popeye was one of the very first Pop paintings that artist Roy Lichtenstein created in the summer of 1961.
1976
POPEYE MAGAZINE LAUNCHES
Popeye was one of the very first Pop paintings that artist Roy Lichtenstein created in the summer of 1961.
1977
E.C. Segar is Honored By His Birthplace
To honor Popeye’s creator, E.C. Segar, a 6 ft. tall, 900-pound bronze statue of Popeye is erected in Chester, IL in Elzie C. Segar Memorial Park. The “Home of Popeye,” Chester, IL was E.C. Segar’s birthplace and the Popeye & Friends Character Trail begins there. It includes statues honoring many other Thimble Theater characters, and features a new installment each year. An annual Popeye Picnic and parade is also held in Chester the weekend after Labor Day.
1978
The All New Popeye Show Runs On CBS
Hanna-Barbera Productions releases The All-New Popeye Hour, an animated series of 60-minute episodes that aired as part of the CBS Sunday Morning lineup. Later, in 1981, the show was cut into shorter 30-minutes episodes and re-titled The Popeye and Olive Show, which ran on CBS until 1983.
Read MoreDecember 12, 1980
Theatrical Film Is Released
Paramount Pictures releases a live-action, musical motion picture “Popeye” on December 12, 1980. The film was directed by Robert Altman and starred Robin Williams as Popeye and Shelley Duvall as Olive Oyl.
Fun Fact: The Popeye Village in Malta still exists today! It has grown from its days as a film set for the 1980 Musical Production ‘Popeye’ into one of the major tourist attractions on the Maltese Islands.
Thanksgiving 1982
Olive Oyl makes her debut in the Macy’s Thanksgiving Day Parade
Olive Oyl makes her debut in the Macy’s Thanksgiving Day Parade and was the first new female character balloon in decades.
December 12th, 1982
1995
Commemorative Stamp Is Issued
The U.S. Postal Service features Popeye in its “American Comic Classics” collection of postage stamps issued to celebrate the 100th anniversary of the American comic strip.
1995 – 1996
Olive Oyl Makes a Fragrant Statement
In 1995, Moschino launches the Cheap & Chic fragrance in an Olive Oyl shaped perfume bottle, a design which was then recognized in 1996 when it received the FIFI Award for Best Women’s Packaging of the Year. The packaging has continued to evolve over the years and new iterations of the original design were produced in 2001, 2005, 2008, 2009 and in 2013.
Read More1997 – 1998
New Popeye Series Stars Popeye and His Son
Popeye and Son, an additional Hanna-Barbera animated series runs.
Read More1999
Universal Studios Brand Experience Opens
Popeye and his friends sail into home port in Orlando, Florida as Universal Studios’ Islands of Adventure® theme park opens, launching the churning white-water raft ride, Popeye & Bluto’s Bilge-Rat Barges® and Popeye’s ship- Me Ship, The Olive™ – an interactive play area for kids.
November 2002
Popeye offically adopts Swee’pea
In November, Popeye officially adopts Swee’pea in a ceremony officiated by Judge Greg Mathis and hosted by the National Council for Adoption.
January 16-18, 2004
Popeye Takes Over a NYC Icon
Popeye becomes the first-ever brand to takeover the lights of Empire State Building – the tower glowed green from Jan 16-18 in celebration of Popeye’s 75th Anniversary.
November 2004
Popeye’s First Appearance in 3-D
Popeye’s first-ever 3-D, CGI animated production “Popeye’s Voyage: The Quest for Pappy” airs on Fox.
2004
Popeye Becomes a Spokescharacter
Popeye appears in an advertisement for BMW in Spain.
2005
Popeye’s Arcade Game is Reimagined for Game Boy®
2006
Popeye Shares Some Wise Words
Popeye is quoted in a Pepsi advertisement.
2007
Olive Oyl Becomes a Spokescharacter
Olive Oyl stars in a commercial for Prego pasta sauce.
Read More2007-2008
The Classic Cartoons are Made Available on DVD
Nearly 75 years after Popeye’s silver screen debut, Warner Home Video releases classic Popeye the Sailor episodes from 1933-1943 in 3 volumes on DVD.
December 8, 2009
Popeye Appears as the Google Doodle
Popeye is featured as the Google Doodle on December 8 in honor of his creator Elzie Crisler Segar’s birthday. The image appeared with scroll-over text, “E.C. Segar’s Birthday.”
2009-2011
Popeye Inspires Sculpture
Artist Jeff Koons creates a statue in Popeye’s likeness in mirror-polished stainless steel with transparent color coating, which in 2014 sold to Steve Wynn for $28 Million at auction. Today, Popeye and his can of spinach reside at The Wynn hotel in Las Vegas.
2011
Olive Oyl Promotes Butter
Olive Oyl appears in a UK advertisement for Kerrygold spreadable butter.
2013
Tuesday Arrives
Wimpy and Popeye star in a commercial for Bank of America in which Wimpy finally pays his debts.
Read More2016
Popeye Inspires a Designer Fragrance
Designer Jean Paul Gaultier globally launches his “Le Male” fragrance, inspired by Popeye, across Europe and in the US.
2016
Popeye Promotes Milk
Spinach isn’t the only think that keeps Popeye strong! In Canada, he serves as a milk spokesperson for Le Lait.
2016
Kiehl’s Features a Popeye Men’s care collection
Kiehl’s launches two Popeye-themed men’s care kits for Father’s Day at David Jones in Australia.
2016
Popeye Stays Cool at Sea and on Land
Havaianas releases Popeye, Olive Oyl and Bluto flip-flops styles.
2016
Joyrich Collection Launches
Joyrich launches collections of Popeye apparel for both men and women.
2017
Popeye Gets his Own Channel
“Popeye and Friends Official” YouTube Channel Launches.
April 2017
FEELING MOODY
In April, Norwegian designer brand Moods of Norway launches their Popeye collection
Fall 2017
POPEYE GETS TOUGH
In Fall, 2017 Popeye officially sponsors Tough Mudder obstacle races in Melbourne and Sydney, Australia.
Read More2017
POPEYE’S SCULPTURE GOES DIGITAL
Artist Jeff Koons partners with Snapchat to release an augmented reality “World Lense” of his famous Popeye sculpture, available for activation in 9 public parks around the world.
Read More2017
OLIVE OYL WALKS THE RUNWAY
On June 8, Olive Oyl appears in Moschino’s Spring/Summer 2018 Menswear and Women’s Resort Collection at Milk Studios in Hollywood, California.
2018
OH, SWEETHEART!
Lindt chocolatiers celebrated Valentine’s Day in Italy with Popeye and Olive Oyl designed boxes of chocolate.
February 18, 2018
NEW ERA FOR POPEYE
On February 18, New Era releases a limited number of designed caps from their Popeye capsule collection at the 2018 NBA All Stars game.
2018
POPEYE MEETS ICEBERG
Designer streetwear brand, Iceberg launches a Popeye apparel collection with a promotional campaign featuring American model, Lucky Blue Smith.
2018
POPEYE X BAPE
Popeye collaborates with streetwear designer, A Bathing Ape to launch a capsule collection of apparel and accessories for kids and adults.
2018
POP! EYE
Funko, one of the leading creators and innovators of collectible licensed pop culture products, releases the first Popeye Funko Pop! vinyl figure
2018
POPEYE ON THE ROAD
Athletic apparel specialist Taymory, releases a special collection of Popeye themed racing gear, perfect for triathletes in training that includes performance swimwear, biking jerseys and training socks.
2018
POPEYE TOYZ
Mezco Toyz releases a high-end, highly collectible transforming Popeye figure.
December 2,2018
POPEYE’S ISLAND ADVENTURES
On December 2, Popeye’s first short form content series developed specifically for YouTube, Popeye’s Island Adventures, launches on the Popeye and Friends Official YouTube Channel.
December 11, 2018
POPEYE IN COLOR
On December 11, Warner Bros. releases “Popeye the Sailor: The 1940s Volume 1” on DVD and Blu-ray, marking the first time Popeye’s original theatrical color cartoons are made available for home viewing by the public.
January 17, 2019
Popeye Turns 90
On January 17, Popeye kicks off his 90th birthday celebration with the relaunch of “Popeye’s Cartoon Club” comic strip series on ComicsKingdom.com. First seen in the 1930s, the original “Popeye’s Cartoon Club” ran at the end of E.C. Segar’s “The Thimble Theater” comic strip and featured Popeye fan art.
January 19, 2019
PARABÉNS POPEYE!
On January 19th, Brazil’s Museum of Image and Sound (Museu da Imagem e do Som) celebrates Popeye’s 90th birthday with a special comic exhibit that teaches fans about Popeye’s history and how to draw him.
February 7, 2019
POPEYE X de KRYPTIC
On February 7th, Popeye launches a groundbreaking apparel and accessories collection with augmented reality fashion brand, de Kryptic.
Read MoreMarch 8, 2019
POPEYE X HUF
On March 8th, Popeye, Olive Oyl and Wimpy hit the streets with popular streetwear brand, HUF Worldwide, in a knockout collection of apparel and accessories.
Read MoreFebruary 26, 2019
POPEYE & SUSTAINABLE FASHION
On February 26th, United Colors of Benetton unveiled an eco-conscious fashion line starring Popeye for Men, Women and Kids.
Spring 2019
POPEYE VISITS THE BARBER
In Spring 2019, Razor MD opens Popeye Barber shop online – an exclusive online 90th anniversary offering of men’s grooming kits featuring Popeye and Bluto.
2019
POPEYE AND ZARA
Zara releases worldwide collections of Popeye and friends apparel for Men, Women and Kids.
2019
POPEYE LOVES NATIONAL SPINACH DAY
Popeye partners with New York City and Chicago foodie favorite, Dos Toros, to unveil their new Spring Veggie Mix.
Read More2019
POPEYE LAUNCHES A DELISHious COLLAB
And popular food media brand, Delish, releases a Popeye-inspired Creamy Spinach and Artichoke pasta recipe video.
Read More2019
POPEYE STAYS REAL
Asian streetwear brand, STAYREAL, launches a 90th Anniversary Popeye apparel and accessories line for Men and Women in China, Taiwan, Hong Kong, and Japan.
June 22, 2019
POPEYE’S 90TH INSPIRES ART EXHIBIT IN BEIJING
June 22 – August 4, Popeye joined forces with pop culture leader YOHO! and Joy City Mall in Beijing to Present 90th Anniversary Art Exhibition.
July 8, 2019
BRUTUS X SCOTCH & SODA
On July 8th, Scotch & Soda unveiled “The Boathouse” a limited-edition capsule collection starring Brutus (aka Bluto).
February 2020
POPEYE X FILSON
In February, Filson launched limited-edition clothing, stickers and stoneware mugs for Popeye; they issued a follow up collection in 2021.
April 13, 2020
POPEYE FIGHTS PLASTIC POLLUTION WITH THE SEACLEANERS
On April 13, Popeye joined The SeaCleaners’ fight against plastic pollution by raising awareness of the ocean clean-up organization’s conservation efforts worldwide.
May 15, 2020
POPEYE & OLIVE OYL – NATIONAL AD CAMPAIGN IN JAPAN
On May 15th, Popeye and Olive Oyl star in promotional campaign for JOYL’s Ajinomoto olive oil products including TV commercials and print ads. The campaign was renewed for a second year in 2021.
2020
POPEYE SAILS THE HIGH-FASHION SEAS WITH ORIGINAL MARINES
Sustainable fashion brand, Original Marines teamed up with Popeye and Olive Oyl to launch a global collection of playful apparel for Boys and Girls.
September 8, 2020
POPEYE PROVES TO BE TIMELESS ONCE MORE
On September 8, the world’s leading bespoke wristwatch label, UNDONE, released a set of two limited edition Popeye inspired timepieces.
December 7, 2020
POPEYE X THE WOD LIFE
On December 7th, Popeye’s first ever collaboration with Australian sportswear company, The WOD Life was released, featuring Men’s and Women’s fitness apparel and accessories.
May 24, 2021
LUXURY THAT NEVER FELT SO GOOD
On May 24th, Brazilian luxury brand focused on sustainable fashion, À La Garçonne, launched a Popeye-inspired line featuring tailored t-shirts, sweatshirts, hoodies, pants, shorts.
May 24, 2021
YOUTOOZ COLLECTABLES LAUNCH
June 15, 2021
POPEYE APPAREL NOW AVAILABLE AT GAP
On June 15, GAP release a Popeye and Friends apparel collection in China.
November 12, 2021
STARTER COLLECTION TAKES TO THE STREETS
November 12th, 2021 – Leading apparel brand, Starter Brazil launches a new streetwear collection inspired by Popeye. The unique line includes apparel and accessories for both Men and Women.
November 16, 2021
JADE CITY HOT SAUCE PACKS A PUNCH
On November 16, Popeye and Florida-based food and beverage company Jade City Foods launched a collection of high-end Popeye & Friends-inspired hot sauces and coffee flavors. Shop here!
January 2022
POPEYE FIRST-EVER NFT RELEASED BY FUNKO
In January, Funko dropped first-ever NFT featuring Popeye as part of their Retro Comics collection
January 25, 2022
POPEYE TEES UP AT THE PGA SHOW
January 25, 2022 – Popeye Golf USA store launches on Amazon featuring Popeye branded golf gear and apparel.
January 27, 2022
POPEYE GAMING PARTNERHSIP SUPPORTS OCEAN CONSERVATION
January 27th – February 6th, Angry Birds Friends launched a week-long Popeye themed tournament in support of ocean clean-up organization, The SeaCleaners.
January 30, 2022
POPEYE LAUNCHES SUSTAINABLE BOATING CLUB
January 30, 2022, Popeye® Sail Club — the worlds most advanced, rewarding, and sustainable boating club – was announced. Powered by Pick a Pier and Blue Flag, the online platform leverages a robust network of marinas and cutting-edge technology to unlock a more convenient and sustainable boating experience.
February 8, 2022
ICE COLD APPAREL DROPS FROM ICEBERG
February 8th, 2022 – Longtime Popeye partner, luxury brand ICEBERG, releases a Popeye themed men’s ready-to-wear collection inspired by the sailor’s optimism and self-confidence.
March 4, 2022
OLIVE TAKES THE HIGH FASHION SPOTLIGHT
March 4th, 2023 – Luxury brand MONCLER unveils their playful and bold Olive Oyl inspired capsule collection highlighting the character’s unique personal style, independence, and lively personality.
March 21, 2022
LOUNGING IN STYLE WITH INTIMISSIMI
Menswear brand, Intimissimi features Popeye in a new collection accented with the sailor’s trademark nautical style, and tough but playful persona.
March 22, 2022
SO WROGN, IT’S RIGHT
March 22, 2022 – Virat Kohli, WRONG co-creator, brand ambassador, and cricket star, teams up with Popeye to launch an exciting new apparel line in his home of India, where some of the sailor’s biggest fans also reside.
March 22, 2022
NOAH LAUNCHES COLLECTION FOR WORLD WATER DAY
March 22nd, 2022 – Men’s streetwear brand, Noah, features Popeye in their collection of apparel and range of nautical-themed accessories, including a clam knife, towel, and more
April 18, 2022
OLIVE’S UNIQUE COLLECTION
April 18th, 2022 – Unique Vintage partners with Popeye for collection of vintage-inspired pieces celebrating Olive Oyl and the spinach-eating sailor himself.
September 2022
A LEFTIES COLLECTION IS ALWAYS RIGHT
Popeye and Lefties, international leader of affordable and inclusive clothing, have teamed up for an apparel collection featuring the iconic character. The exclusive collection began rolling out designs worldwide this past Fall including T-shirts, shorts, tops, sweatshirts, socks, pajamas, and jogger pants for both men and women.
September 22, 2022
Popeye & Olive Go International with Permoda (KOJA) and Cornejotex
September 22nd, 2022 – Permoda’s (KOAJ) inspiration to create a clothing collection came from Popeye’s rugged, nautical style and his personality as someone who is persistent and fights for his values. The full line includes shirts, blouses and hoodies in various sizes for men, women, and kids.
October 12, 2022
HIGH END WATCHES LAUNCH FROM VANGUARD
October 12th 2022 – Franck Muller x Bamford Watch Department Releases Popeye Inspired Vanguard© watch featuring our favorite sailor man and Swee’Pea.
October 13, 2022
Popeye Partners with Clover Press and Yoe! Books for Exciting New Book
October 13th , 2022 – Clover Press and Yoe! Books team up to create Popeye Variations: Not Yer Pappy’s Comics an’ Art Book, a 10\” x 10\” hardcover book featuring over 100 illustrations from 75 underground and mainstream artists and cartoonists with their own unique takes on our Sailor Man.
November 9, 2022
Von Dutch, Popeye, & The SeaCleaners Team Up for the Ultimate, Initiative Driven Collaboration
November 9th, 2022 – Hollywood heritage brand, Von Dutch, teams up with Popeye and The SeaCleaners for a custom apparel collection supporting the fight for a pollution-free Ocean. To promote the collab, Von Dutch hosted an influential dinner, sparking the interest of many.
November 21, 2022
Popeye Eye Lie Comic
New Manga style comic made by Marcus Williams. By infusing the traditional Shonen style with a modern twist, the plot will explore the mystery behind Popeye’s missing eye.
November 23, 2022
SURF’S UP AT OCEAN PARK
Popeye and Olive take to the beaches of France with this new collection of casual tees.
December 7, 2022
Reservoir x Popeye Collaboration
Produced in collaboration between Reservoir and LabelNoir and featuring the famed cartoon character Popeye, this new 200-piece limited edition brings a nostalgic icon to the wrist in sleek fashion. The timepiece embodies the ready-for-anything attitude of Popeye with the bold spirit of Reservoir and unexpected creativity of LabelNoir.
January 5, 2023
EXCITING DESIGNS AND VIBRANT COLORS FROM SOULED STORE
New Souled Store collection from India features the whole gang in fun, exciting poses.
January 10, 2023
WIMPY HIGHLIGHTED IN FANTAGRAPHICS POPEYE VOL. 2
Wimpy takes center stage in Fantagraphics’s new Popeye Volume 2: Wimpy and His Hamburgers. Featuring laugh-out-loud gags, sensational slugfests, and an endearing cast of characters, this Wimpy-centric volume of classic Popeye adventures emphatically answers the question: Where’s the beef?
January 15, 2023
POPEYE NOW AVAILABLE AT TARGET
C-Life Group collection brings Popeye online and into Target stores near you!
March 1, 2023
VINTAGE POPEYE NEVER LOOKED SO FRESH
RE/DONE and Popeye launch vintage style, spring collection including sweaters, sweatshirts, and tees.
April 23, 2023
OLIVE CELEBRATES MOTHERS EVERYWHERE
Olive Oyl x Loungerie’s Mother’s Day collection celebrates how mother’s can be anything they want.
April 24, 2023
GIVE BACK GAMING WITH WORLD OF WARSHIPS
Profits from the World of Warships’ first-ever collaboration with iconic character Popeye the Sailor Man supports the ocean conservation and veterans’ charity FORCE BLUE along with a $50K donation by the gaming studio in celebration of World Ocean Month.
April 28, 2023
A COLLECTION WHERE COMFORT AND CLASSICS MEET
Women’s Secret launches loungewear featuring our favorite sailor man.
May 5, 2023
A STREETWEAR COLLECTION WITH HIGH PRAISE
High Company released a new Popeye-inspired collection that is as tough and cool as the salty sailor himself. The collection is supported by a design takeover of the flagship store and social campaign.
May 9, 2023
New Popeye Collectables Launch
Hunt for treasure with these new building blocks featuring Popeye & Olive and the Me Ship! from Guangdong Pinqi.
June 14, 2023
POPEYE & HUSH PUPPIES FOOTWEAR STEP INTO CHILE
Hush Puppies collaborated with Popeye & Friends to create a fun shoe collection, celebrating our lovable and unique characters.
September 6, 2023
POPEYE GETS COMFORTABLE WITH ARTEX
Vintage inspired, nautical bedding featuring Popeye and Friends is available from Brazilian home goods store, Artex.
September 8, 2023
POPEYE CELEBRATES QIXI FESTIVAL WITH L’OREAL
Popeye and Olive Oyl teamed up with L’Oréal, the world’s leading beauty brand, to celebrate the Qixi Festival in China, also known as Chinese Valentine’s Day, in support of L’Oréal’s Paris Men Expert collection.
January 16th, 2024
POPEYE RECEIVED GH NUTRITIONIST APPROVED EMBLEM.
In honor of his lifelong commitment to nutritious eating and his focus on fitness, the Good Housekeeping Institute awarded our American pop culture icon Popeye the GH Nutritionist Approved Emblem!
January 17th, 2024
NATIONAL DAY CALENDAR MARKS JANUARY 17TH AS POPEYE THE SAILOR MAN DAY
To honor his iconic, worldwide legacy, National Day Calendar celebrated Popeye’s 95th birthday with National Popeye the Sailor Man Day. Celebrations were seen across social media, articles and print media, tv broadcasts, and radio spots.
January 2024
POPEYE AND SKINNY DIP BRING NEW PHONE CASES TO THE UK
Skinny Dip collaborated with Popeye to create an exciting collection of phone cases, showcasing everyone’s favorite Sailor Man and his best girl Olive.
May 2024
POPEYE AND OLIVE OYL ANNOUNCE NEW COLLAB IN ASIA
This spring, streetwear brand Beaster and Jaspal Public Company both announced collaborations with Popeye and friends.
June 2024
OLIVE OYL’S FIRST BEAUTY LINE
Olive became the face of Rude Cosmetics new “Makeup as Skincare” line, a 13-piece collection that comes in an Olive Oyl cosmetics bag.
August 2024
BUBBLEGUM KIDS X POPEYE
Bubblegum Kids teamed up with Popeye for Bubblegum made with real spinach!
September 2024
POPEYE: A MASTERWORK OF THE MEDIUM
In honor of Popeye’s 95th anniversary, Hermes Press released Popeye: A Masterwork of the Medium, honoring everyone’s favorite Sailor Man.
October 2024
TIMELESS LUXURY
Bamford UK released their latest collab with Popeye. This limited edition Popeye Steel GMT watch is available now!