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Behind the Scenes with Popeye at LICENSING EXPO 2013

This week, King Features is proudly showcasing all of its brands, including its flagship property POPEYE and OLIVE OYL, at Licensing Expo 2013 in Las Vegas.


This annual international tradeshow kicked off on June 18 and runs through June 20, 2013. More than 400 exhibitors representing more than 5,000 brands and properties, as well as licensing agents from 90+ countries, will attend Licensing Expo 2013.

Happy Birthday, Popeye!

Eighty four years ago today, Popeye the Sailor Man made history when he first appeared in the comic strip, THIMBLE THEATER. The CBS Morning News, hosted by Gayle King and Charlie Rose, were among the first fans to wish the world’s mightiest mariner a “Happy 84th Birthday!”

Click here to view the video.

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Popeye, Olive Oyl and Swee’ Pea will return to the sailorman’s Santa Monica hometown to kick off the city’s inaugural Eat Well Week. To celebrate California Restaurant Month, more than a dozen of Santa Monica’s top restaurants will offer discounted pre-fixe menus and new healthy menu options from Jan. 6 through Jan. 13, 2013.  To launch the occasion, Popeye will join three participating Eat Well Week restaurants—Locando del Lago, The Lobster and Ocean & Vine at Loews Santa Monica Beach Hotel—to create “Popeye Pop-ups,” featuring healthy spinach-inspired dishes and recipes on Wednesday, Jan. 2, 2013 from 11 a.m. to 1 p.m. at the Wednesday Downtown Farmers Market.


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