Mike and Debbie Brooks have been staunch supporters of Popeye the Sailor Man for decades. The couple moved to Chester, Ill., birthplace of Popeye’s creator Elzie Segar, and opened Spinach Can Collectibles, a museum and shop highlighting all things related to the Mighty Mariner.
Remember when we told you about the 2014 campaign by Ogilvy Brasil for the GRAACC Children’s Cancer Support Program in Brazil? Well, that Campaign has just won three awards at the Cannes Lions International Festival of Creativity, which is currently being held at the Palais des Festivals in France!
The campaign, entitled “Carequinhas,” received three awards, two golds and one silver, in the Lions Health healthcare communications category. And guess whose image was selected for the publicity and press coverage? That’s right! Popeye!!!