Behind the Scenes with Popeye at LICENSING EXPO 2013

This week, King Features is proudly showcasing all of its brands, including its flagship property POPEYE and OLIVE OYL, at Licensing Expo 2013 in Las Vegas.


This annual international tradeshow kicked off on June 18 and runs through June 20, 2013. More than 400 exhibitors representing more than 5,000 brands and properties, as well as licensing agents from 90+ countries, will attend Licensing Expo 2013.

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Popeye the Sailor Man has a new home at It is the only place online where you will find breaking news and the latest products featuring the world’s most beloved sailor. is your best source for information on Popeye products, special events, contests, quizzes and news concerning the spinach-loving seaman, his “goil” Olive Oyl, his beloved son Swee’ Pea and the rest of the infamous cast of characters.